/
9

242 reviews

37GS Residences

37GS Residences

37 Golden Square, London, W1F 9LB, United Kingdom

Choose dates to view prices

Free wifi

Streaming service (like Netflix)

Air conditioning

Kitchen

24-hour front desk

Soundproof rooms

Kitchenware

Non-smoking rooms

37GS Residences

Welcome to 37GS Residences, where comfort meets style in the vibrant heart of London! Located just 0.6mi from the city center at 37 Golden Square, this 4-star apartment offers the perfect base for exploring the hustle and bustle of one of the world’s most iconic cities. With rates starting at just £120 a night, you can enjoy spacious and soundproof rooms equipped with everything you need for a relaxing stay, including free Wi-Fi and air conditioning to keep you cool after a day of adventure.

Imagine yourself unwinding in your very own stylish kitchen after a whirlwind day of sightseeing, catching up on your favorite series with our streaming services at your fingertips. Whether you're traveling solo or with a furry friend (because we know pets can be family too!), 37GS Residences has your needs covered—just a small additional charge for your pet to accompany you on your travels. Our friendly 24-hour front desk staff is ready to assist you with any requests, ensuring your stay is as stress-free as possible.

With 242 glowing reviews, it’s clear that guests leave with smiles and memories worth sharing. Our prime location puts you within striking distance of London's top attractions, while the peaceful atmosphere of the soundproof rooms ensures a restful night’s sleep. Perfect for both the busy traveler and those looking to unwind, 37GS Residences invites you to experience London like never before!

As you prepare to embark on your London adventure, let us take you further into the allure of 37GS Residences! Picture this: after a day buzzing through the streets of the city, you return to your retreat to enjoy the tranquility of your home-away-from-home. Whether you’re whipping up a delicious meal in your well-equipped kitchen or cozying up to watch a classic film, our apartments provide the perfect sanctuary. The charm of London completely envelops you during the day, and you’ll appreciate having a peaceful space to recharge at night.

When you choose 37GS Residences, you’re not just securing a place to sleep; you’re immersing yourself in the heart of London living. Take those leisurely morning strolls to a nearby café, indulge in a delightful breakfast, and map out your day's adventures. Local attractions await just a stone's throw away, meaning you can wake up ready to seize the day! Plus, don’t forget to capture those priceless memories with your loyal companion by your side, as our pet-friendly policy ensures your furry friends can enjoy all the fun right along with you.

And as you pace urban streets filled with stories, you can rejoice in knowing that with rates starting at £120 per night, your choice in accommodation is not only central and convenient but also exceptionally budget-friendly! With cash as the only payment option, it adds a touch of simplicity, making your stay fluid and hassle-free. So gather your suitcase and your spirit of adventure, and let 37GS Residences embrace you as you step into the vibrant tapestry of London life. Your unforgettable journey is just around the corner!

Closest airports

London City Airport

8.3mi

London Heathrow Airport

14mi

London Gatwick Airport

24.7mi

Luton Airport

27mi

London Stansted Airport

30.3mi

Most popular amenities

Free wifi

Streaming service (like Netflix)

Air conditioning

Kitchen

24-hour front desk

Soundproof rooms

Kitchenware

Non-smoking rooms

Upper floors accessible by elevator

Elevator

Rooms

Superior, Twin

1 Twin Bed

More details

Gs Executive, 2 Bed

More details

Penthouse, Panoramic View

More details

Gs Executive, 1 Bed

More details

Standard Room

More details

Room Selected at Check in

More details

Apartment, 2 Bedroom

More details

Gs Superior, 2 Bed

More details

Gs Deluxe, 2 Bed

More details

Gs Deluxe, 3 Bed

More details

Penthouse, 3 King Size Beds

More details

Gs Penthouse, 3 Bed

More details

Guest reviews

9

242 reviews

Categories of assessments

Cleanliness

Comfort

Location

Facilities

Staff

Value for money

WiFi quality

Featured reviews:

🇸🇬

Eliza

9.1

December 2023

It is a spacious apartment with a very convenient location. You can walk to Bond Street, Piccadilly etc from the apartment. There are restaurants and cafes nearby. If u prefer to dine in, the apartment has a sizeable kitchen and it is fitted with the necessary ( and high end appliances) to cook a meal. It is very suitable for family with kids. Rubel warmly welcomed us upon our arrival & was very patient & helpful with my all queries.

I was not aware 1) the building does not have a toilet on street level. I was hoping to have a change of clothes or take a shower before I catch the Peppa Pig show with my daughter after I land into London. 2) the house keeping only comes in once every 4 days which means we need to take the trash out daily & if you prefer clean towels, you will need to wash them yourselves.

🇸🇦

Athbi

9.1

August 2024

Location, Location, Location, 24/7 reception/security, New building with New facilities and furniture, and apartment are spacious. All of these made our two-week holiday feel like we're in a home away from home. Moreover, I have to mention that Mohammed from the guest service team was always there to help with anything, anytime before and after completing our stay in 37GS, Chapeau Mohammed!! 👏🏽👏🏽

Condition of facilities: Regardless that the facilities were brand new and up-to-date, we requested maintenance two times for the dishwasher and blocked sink at two of the bathrooms. That's why I suggest doing frequent quality checks to meet customer expectations.

🇦🇺

Jenette

9.1

April 2023

A beautifully appointed and spacious apartment in the heart of Soho. The location was superb, close to the Piccadilly tube and a fabulous Whole Foods supermarket. We had a fabulous time and hope to return one day.

Nothing of note

🇺🇸

Jennifer

10

July 2024

Spacious flat with modern kitchen, wonderful open seating area for the family. Loved that both bedrooms were ensuite with large flat screen TVs and comfy beds - and there is a 3rd guest bathroom. Absolutely perfect location - can walk to all the great restaurants, sites, markets, and parks around Soho, Covent Garden, Mayfair and beyond. Also appreciated having the concierge to help us with any requests.

Only wish we could have stayed longer!

🇦🇪

Tirpata

10

August 2022

The best location in the heart of town with so many restaurants, supermarkets, night life spots and shopping areas. The unit is so new, modern, fresh and clean! All the facilities are brand new and perfect. The unit is spacious with 2 beds and 2 bathrooms. The best part is the Central Air-conditioning and the lift! This is a rare find! Can't wait to be back!

All is perfect but adding a safe and providing some tissue boxes would be very helpful!

🇬🇧

Kirk

9.1

November 2023

Great location. Quality throughout and very comfortable. Good service from desk staff - very helpful with a couple of difficulties.

V noisy heat recovery/air conditioning. We asked for it to be switched off and also very warm. Reception staff came to sort promptly. One bedroom window in our apartment was very badly sealed and let in a lot of noise, in stark contrast to the other room - it could not be remedied but to their credit they moved us to another apartment that had become available. Many thanks to Ali at the desk for helping us get this sorted.

🇦🇺

Georgina

10

September 2022

Fabulous location and great Concierge staff who were always friendly and happy to assist in any way. Ali on the desk overnight was exceptionally helpful and Siad during our check could not have been more accomodatiing.

Nothing - the property is exactly as described and more. A small suggestion would be to have bathrobes in the apartments.

🇸🇦

Abdulelah

9.1

November 2024

The apartment is nicely furnished and spacious. The location is the star close to everything. The staff was nice and friendly, they tried to do their best to make our stay comfy.

We missed having a clothes hanger rack. The lift was out of service for two days which was annoying, we had to handle my daughter's pushchair up and down from the 5th floor.

🇨🇭

Roshardt

10

December 2024

Perfect location for a short trip, 24/7 professional and lovely Concierge service. An amazing apartment with balcony and especially to mention great bathrooms and a kitchen with Gaggenau Appliances (Switzerlands finest !) Thank you and see you soon ×

🇬🇧

Masuma

10

February 2023

For a family, the apartment offered so much space. Good facilities (dishwasher, cooker, fridge/freezer), lovely lounge. There are 3 bathrooms + 1 study in the 2 bed (larger) apartment, which made things easier as a family. You can add on a cleaning service for an extra fee during the stay. The location was great and you have a couple of coffee shops at the doorstep, so fetching breakfast was easy. The staff was super helpful.

Have no quibbles, the 2 bed apartment was good value for money.

Points of Interest Around 37GS Residences

Attractions

Lyric Theatre London

0.2mi

Queen's Theatre

0.2mi

Her Majesty's Theatre

0.4mi

Ambassadors Theatre

0.4mi

Lyceum Theatre

0.7mi

Duchess Theatre

0.8mi

Bomber Command Memorial

0.8mi

Novello Theatre

0.8mi

Sir John Soane's Museum

0.9mi

Gabriel's Wharf

1.2mi

Lambeth Palace

1.4mi

Lord's Cricket Ground

2mi

Primrose Hill

2.1mi

Ascot

24.3mi

Rochester

28.8mi

Amenities of 37GS Residences

Free wifi

Streaming service (like Netflix)

Air conditioning

Kitchen

24-hour front desk

Soundproof rooms

Kitchenware

Non-smoking rooms

Upper floors accessible by elevator

Elevator

Stay rules - 37GS Residences

  • Check-in / Check-out

  • Pets

  • Internet

  • Age restrictions

  • Curfew

  • Parking

  • Children and beds

  • Cards accepted at this property